by mattmark » Tue Mar 30, 2010 9:33 am
For example, you might give Twitter followers a 5% discount for visiting the site on a particular day. Do the offers regularly -- for example every Monday or Wednesday -- so people in the market know to watch your Twitter stream those days. Make unique offers for each channel. Layer offers: For example, you might offer a 5% discount on Twitter, followed by a 10% discount to visit your Web site and provide information.